Women deservebetter
Evelyn exists to change how PMS and PMDD are understood, talked about and supported
Shop nowWhy we're here
PMS and PMDD affect millions of women, yet they remain widely misunderstood, minimised, and under-supported.
Too often, real symptoms are normalised, serious experiences are dismissed, and people are left to manage alone. Premenstrual health has been treated as an inconvenience — not the serious issue it is.
Evelyn exists to change that.
Our Approach
Start with women
We begin with lived experience. Because the people living with PMS and PMDD are the real experts.
Follow the science
We research, test, question and validate. Evidence guides our decisions, even when it's inconvenient.
Design with empathy
We build thoughtfully and intentionally, creating solutions that fit real lives, not unrealistic ideals.
Drive real change
We raise awareness, challenge the status quo, and keep the conversation moving forward until things change.
Believe in the impossible
Why settle, when we can change everything? Big changes start small. And if it gives you goosebumps too, join us.
What we do
Evelyn is a women's health company focused on PMS and PMDD.
We combine science-led education, practical tools, and evidence-informed solutions to help people better understand their cycle and feel more supported through it.
Everything we create is designed to be clear, considered, and grounded in real experiences – not trends, quick fixes, or one-size-fits-all answers.
Ideate
Ideas and problems are shared with and by the Evelyn community
Innovate
Science-backed solutions are created with the help of leading experts
Implement
Solutions are launched with the help of the Evelyn community
Iterate
We test and iterate using community feedback and third-party testing
If you feel it too, you’re in the right place
If any of this feels familiar - if it hits a nerve, or makes you sit up straighter, you’re not alone.
We’re building Evelyn for the women who’ve been overlooked. Who’ve been told to “just get on with it.” Who’ve had to become their own experts because no one else showed up for them.
If this gives you butterflies… if it stirs something in your gut… if it feels like something you want to be part of....
Let's go.